Summer 2013

Serving families since 1986

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Home Educator's Family Times Advertising Rates/Information

Homeschool families are true Educational Entrepreneurs looking for resources to help their children learn and succeed in the 21st century. Do you have something that is the right fit for the home learning experience? We have been serving homeschooling, unschooling, and self-directed families for almost three decades. We know these families and care deeply about their success. How can we help you connect?

'Family Times' offers web banners, classified ads, email newsletter ads and dedicated Broadcast Emails (EBlasts); We publish and email a twice-monthly Newsletter containing up-to-date news and articles on a variety of issues of interest to home educators, parents and families.

Who are our readers/visitors?

Reach a devoted, loyal audience of homeschool parents, grandparents and individuals interested in providing the best education for children through homeschooling or alternative methods of education. Parents are highly dedicated to the success of their children and family as a whole. This web site is now in its 17th year of providing information, articles, support, assessment, curriculum design, tutoring, referral and resource information.

Home education and self-directed learning is the fastest growing educational choice.

Research shows that homeschooling is growing at a consistent rate of 5% each year. Though estimates vary, there are at least 2 million children being homeschooled in the USA and realistically, there are probably more like 4 - 5 million.

Recent research by the National Home Education Research Institute indicates the following demographics:

The National Home Education Research Institute (NHERI, www.nheri.org), reports in a recent study:

"Data were collected in spring 2008 on the 11,729 participants in grades K to 12 from all 50 states, Guam, and Puerto Rico.

Summary of Major Findings in This Study

Demographics of the Families and Students

• The median income for home-educating families ($75,000 to $79,999) was similar to all married-couple families nationwide with one or more related children under age 18 (median income $74,049 in 2006 dollars; or roughly 78,490 in 2008 dollars).

• Homeschool parents have more formal education than parents in the general population; 66.3% of the fathers and 62.5% of the mothers had a college degree (i.e., bachelor’s degree) or a higher educational attainment. In 2007, 29.5% of all adult males nationwide ages 25 and over had finished college and 28.0% of females had done so.

• These homeschool families are notably larger – 68.1% have three or more children – than families nationwide.

• The percent of homeschool students in this study who are White/not-Hispanic (91.7%) is disproportionately high compared to public school students nationwide.

• Almost all homeschool students (97.9%) are in married couple families. Most home school mothers (81%) do not participate in the labor force; almost all home school fathers (97.6%) do work for pay.

• The median amount of money spent annually on educational materials is about $400 to $599 per home-educated student."


For more information about advertising packages or to reserve advertising space please contact:

Cynthia Tiffany
By His Grace Promotions,
ByHisGracePromo@gmail.com

Please Note: All advertising must be paid for in advance. You may pay for each issue separately, although your payment must be made prior to the run of each ad.

CLASSIFIED ADVERTISING Classified ads appear on our web site, reaching over 45K readers per month. Classified ad cost is $112 for a 3 issue run and $175 for a full year run. Ads may contain up to 45 words.*

ONLINE NEWSLETTER
Our popular Email newsletter is Emailed bi-weekly (using the highly reliable services of Ratepoint) to 4000+ unique highly interested families. Your text ad of up to 45 words will run in two concurrent issues. Includes your 120 x 60 pixel graphic, optional. *

DEDICATED BROADCAST EMAILS
Use the Family Times email list of over 4000+ email subscribers to send your dedicated promotion (Broadcast Emails) of any length. Discounts for quantity resevations. *

WEB SITE ADVERTISING
www.HomeEducator.com/FamilyTimes
Your BANNER or BUTTON ad, run on numerous heavily-trafficked pages within the site, reaches 600,000 - 800,000 views over a 4 month period.*

BUTTON (square) ad runs on multiple top site pages: $240/4 mo., $320/6 mo., or $640/year The size is 100 x 100 pixels.*

A BANNER (rectangle or square) ad runs on multiple top pages within our site: $600/4 mo., $900/6 mo., or $1600/year.
Banner sizes up to 378 x 76 pixels or 250 sq.*

A RECTANGLE BANNER placed under the FT logo frame on the site: $800/4 mo., $1100/6 mo., or $2000/12 mo.*

Buttons & Banners: email as a GIF file. Movement optional. All online buttons and banners must be prepaid by run date.

*All advertising must be paid by run time.

For more information or to reserve advertising space please contact

Cynthia Tiffany
By His Grace Promotions, ByHisGracePromo@gmail.com


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Home Educator's Family Times
PO Box 107, Abingdon, MD 21009-0107
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